Keith Bourne - Founder, Adaptive Campus, LLC

Keith Bourne, from his several years of experience as Chief Operations Officer and Marketing Director of Sloan-C and working with online programs across the country, is able to glean knowledge from a variety of adult learning marketing approaches. Keith Bourne founded Adaptive Campus to address the need of non-profit institutions to implement marketing campaigns that aligned with their mission and deliver more qualified students. Keith developed multiple events through Sloan-C for effectively marketing education programs, and has run marketing campaigns for several online institutions as well as online education related organizations such as Sloan-C and SREB. In addition to serving as the COO of Sloan-C, he has worked with experts in the field on various projects including research on blended learning, business strategies in online education, marketing online programs, and emergency ALN.  Prior to Adaptive Campus and Sloan-C, Keith founded the company Web2URadio, a wireless music service provider, in 1998 and served as the Chief Marketing Officer until 2001.  He has more than a decade of experience in developing marketing and sales strategies. He received his BSBA from the University of North Carolina at Charlotte and his MBA from Babson College.

Kyle Bridges – Marketing Assistant, Adaptive Campus, LLC

Kyle Bridges graduated from the Eli Broad College of Business at Michigan State University with a Bachelor of Arts Degree in Marketing.  He is assisting Adaptive Campus with various marketing efforts to serve non-profit institution’s mission to provide quality education through online programs. 

Kyle was previously employed at Sabai Garden and Home where he transformed the company’s international marketing structure and instituted a national sales campaign with several domestic retail corporations.  He has also worked for DTE Energy in Detroit, MI where he assisted in generating over a million dollars of revenue through several consolidation channels.

Kyle is an experienced world traveler and has visited over 13 countries in North America, Europe, Africa, and the South Pacific.  He is also an avid soccer player and has been involved in numerous levels of the sport since he was young.

Maya Patel – Marketing Assistant, Adaptive Campus, LLC

Maya Patel received her BBA from one of the highest ranked undergraduate business programs in the nation—The Stephen M. Ross School of Business at The University of Michigan. She was the only BBA in her class to receive a Marcel Gani Internship from the Zell Lurie Institute for Entrepreneurial Studies in the Summer of 2007, allowing her to gain marketing experience at an educational technology start-up, GoKnow Learning, Inc. There, she provided marketing support by coordinating the redesigning and rewording of collateral materials, conducting industry research, and implementing newer forms of marketing, such as YouTube and Google Adwords Campaigns. She believes strongly in the mission of Adaptive Campus and is eager to put the skills and knowledge she gained in business school to use.